How Recruiters Can Leverage Social Media to Attract More Talent
Don’t you wish candidates just grew on trees?! You can wish it all you want, but unfortunately it ain't going to happen…so we’ve got to go find them! We all know the bog standard ways to source new talent (hopefully), but with so much technology and various social media platforms out there now, we need to be more creative when it comes to tracking down new candidates. Depending on your target market, social media is a fantastic resource to do this; you can create your own relevant network and be ‘seen’ by your audience. Yes, we want to be finding people ourselves, but we also want to be attracting people to come to us. ⭐ It can be difficult knowing what content to put out there to attract the right people. ⭐ It’s better to have a strategy in place to work as efficiently as possible. ⭐ It’s important to use the platforms where your candidates base ‘hang out’. So we know using social media can help us get more candidates…but how do we get it right?! My guest on this show is Christina Robinson, Managing Director of Green Umbrella Marketing. Christina is a returning guest and someone I know understands the power of social media when it comes to recruitment. She has over 10 years’ experience partnering with recruitment businesses, and helps educate them in how to maximise their online marketing, to ultimately attract more business; client and candidate. I know she will bring her extensive knowledge and honesty to this chat, so there will be lots to learn! We will cover… 💡 The best strategic approach to get more candidates. 💡 The types of content you can create that appeal to both passive and active candidates 💡 The main mistakes to avoid. If you’re a recruiter who is looking to expand your candidate talent pools, and wants to leverage social media to help you get there…then this is the show for you! I look forward to having you there.