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Breaking Into the US Recruitment Market: Francis Larson on Opportunity, Tariffs & Tenacity

In this power-packed episode of RecTalk, Nitin Sharma sits down with Francis Larson, CEO and founder of Ascen, a global Employer of Record provider revolutionizing how UK recruitment businesses expand into the US. From breaking down what an Employer of Record actually does to sharing battle-tested insights on how UK recruiters are thriving across the pond—even amidst unpredictable tariff policies—Francis brings clarity, candor, and a global perspective to your recruitment game plan. What You’ll Learn in This Episode: - Why UK recruiters are way better than they realize - The truth about US market entry—boots on the ground or not? - How tariffs and political uncertainty are shaping staffing trends - Why niche, speed, and client service matter more than ever - How Ascen helps recruitment agencies scale in the US without the red tape - The death of AI spam and rise of real connection in business dev Who This Episode is For: - UK recruitment agency owners eyeing US expansion - Recruiters fed up with procurement rabbit holes and ready for real results - Staffing leaders exploring Employer of Record solutions - Sales and BD pros looking for an edge in an AI-noisy world 🔗 Connect with Francis Larson: LinkedIn https://www.linkedin.com/in/francislarson/⁠ Learn more about Ascen https://ascen.com/⁠ 🎧 Sponsored by: RecCircle – the fastest growing community for recruitment founders and industry pros. From exclusive events to peer support, RecCircle has your back. https://www.reccircle.co.uk/⁠ Want to be featured on Rectools.io? Promote your tool or service to thousands of engaged recruiters—get in touch today. https://www.rectools.io⁠ 👋 Stay Connected with Nitin Sharma: LinkedIn ⁠https://www.linkedin.com/in/nitin-rectools/⁠

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