Personal branding is NOT an ego-driven activity, it's a competitive advantage
Personal branding is NOT an ego-driven activity It’s a competitive advantage. In this clip from Talent Matters, guest Jade Brar-Haase explains why personal branding is essential for recruitment professionals. It’s not just about self-promotion - it’s about standing out in a competitive market and attracting clients. They cover: - How personal branding creates a competitive edge in recruitment - Personal vs. company branding: striking the right balance - Why being talked about (even negatively) can still drive business to you - The role of company-branded content in building personal brands
