How sub-brands drive accountability and empower recruitment agencies
In this clip from Talent Matters, Jade Brar-Haase explains how sub-brands create more accountability within recruitment teams. When each vertical has its own website and marketing focus, team members can’t hide behind others - they become key stakeholders in the success of their sub-brand, treating it as their own business. They cover: - How sub-brands increase team accountability and ownership - The importance of contributing to marketing efforts, from blog ideas to market insights - Why recruitment professionals should view their vertical as their own business - How this mindset shift empowers teams and enhances performance
